Monday, January 16, 2012

Week 1: Types of Retailers

After beginning to explore retailing I was surprised by how many different types of retailers there are. I always just thought of retail as purely stores providing goods to customers.  In reality, different retailers are created to address different target markets.  Places of retail can be examined and compared by different fields such as size, variety, accessibility, price, etc.  All of these elements are crucial in comparing and contrasting different retailers.  By being able to compare and contrast the retailers one is able to figure out who a store's competitors are.  It also allows business prospects to open different types of retail depending on which market has the most demand and room for growth.

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